Will Westlake

9/30/09

Microsoft advertising

These are some of the weirdest videos I've ever seen. This article,
Microsoft's grinning robots or the Brotherhood of the Mac. Which is worse?
, says it better than I can. I also love how there are 100 different videos in a bunch of different languages, some dubbed and some subtitled, which actually makes it much harder to find what you're looking for. Microsoft wouldn't know easy accessible design if it kicked them in the face. (Full disclosure: my brother is a Microsofty and has a title like "information architect" or something like that)

Anyway, here are some of the many videos starting with the best:













"You don't have to leave right now but... here's how to use the help menu" ?!?!?!!?!? I know it's paraphrasing a little bit but I'm going to have to remember that line.

Does anyone else find this world of blank actors, generic lighting, "party decorations", and overly active camera operating utterly inspiring?

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